I commenced research on my fellow competitors as I looked and checked what kind of strategies and techniques my fellow competitors used to attract other customers. I used these techniques to implement into my youtube channel. Rich, J. (2018). Using Instagram to Promote Your YouTube Videos. [online] Entrepreneur. Available at: https://www.entrepreneur.com/article/310209 [Accessed 3 May 2018]. Rich, J. (2018). How a Facebook Page Can Help Promote Your YouTube Videos. [online] Entrepreneur. Available at: https://www.entrepreneur.com/article/310201 [Accessed 3 May 2018].